Three pages of the Open Source Program Office website built in UW Theme 2.0.

Open Source Program Office

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The Open Source Program Office website doesn’t rely on custom design to stand out. Its Badger Red accents, three-column card sections, and clear headings all come straight from the theme, so the team could focus on content and images. That’s what makes it a good model. Here’s what stands out:

On Brand

Leveraging, but not overusing, brand colors and elements like the heading mini bar make this site uniquely UW.

Meaningful images

Quality photos that are relevant to the content add meaning and depth to the pages.

Easy to navigate

A well organized main menu, and clear, descriptive headings make way-finding easy across the site and on pages.


Notable page designs

Instead of layering text on the image, the hero on this page uses the Media & Text block to place the heading, text, and button beside it. That avoids contrast problems and lets the image shine.

Three column layout highlighting impactful statistics about a program.

On the homepage, OSPO uses the UW Theme’s Points of Pride pattern to present its impact as three bold figures on a full-width red gradient background. It’s an on-brand, ready-made way to show results without custom design.

Three column cards with additional resources

The same three-column cards appear at the bottom of key pages including the Faculty and Researchers page, giving visitors a predictable set of next steps to explore additional topics.

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